2nd Training on “Building go-to market plan”, 17-18 July 2017
2nd Training on “Building go-to market plan”, 17-18 July 2017, on the Export Marketing, 2017. The Export Marketing program is supported by USAID/ REG BREDI Program & AITA.
The objectives of the training will be:
•Learn about market research
•Discuss marketing and promotion
Main trainer will be Mr. Laszlo Klucs, Senior Consultant, Software Services & Outsourcing and Mrs. Eldisa Zhebo, as co-trainer.
Some of the themes will be:
•Selling IT services
•Selected intercultural issues in IT
•The sales funnel
•Key features of successful offshore IT service providers
•Individual work and consultation